23 Top online retailers analytic packages revealed

Web Analytics is an ever evolving field with many big name players, and plenty of smaller competitors. Deciding what analytics package is the right fit for your site can be a tough process to go through.

Prices range from free (Google analytics) all the way in the tens of thousands of dollars per year (Omniture, Coremetrics, Webtrends). I have compiled a list of some of the top Ecommerce sites in the industry and noted what each site is using below. Hopefully this will help you gauge which product you might want to choose for your site.

Apparel / Fashion

eBags.com - Google Analytics
Landsend.com - Omniture SiteCatalyst
Lids.com - WebTrends
Bluefly.com - Coremetrics
LLBean.com - Omniture SiteCatalyst

Electronics

BestBuy.com - Omniture SiteCatalyst
TigerDirect.com - Omniture SiteCatalyst
Crutchfield.com - Omniture SiteCatalyst

Food

SurLaTable.com - Omniture SiteCatalyst
Cooking.com - Omniture SiteCatalyst
Berries.com - Omniture SiteCatalyst

Jewelry

BlueNile.com - Google Analytics
Ice.com - Google Analytics
Diamond.com - Google Analytics

Children / Toys

OneStepAhead.com - Coremetrics
KBToys.com - Omniture SiteCatalyst
BabyAge.com - Google Analytics [...]

Original post by Brian Chappell and software by Elliott Back